Alphabet marketing intern Review
at BMW Group UK
Placement (10 Months+)
Marketing
Farnborough
Review Submitted: July 2024
Overall Rating
4.1 /5
The Overall Rating is the average of all the ratings given in each category. We take those individual ratings and combine them into one final score!
4/5
-
Overview of Role
4.3/5
-
Skills Development
4/5
-
Support and Guidance
4.3/5
-
Company Culture
4/5
-
Overall Experience
3/5
-
Future Career Prospects
Overview of Role
Please give an overview of your role and what this involves on a day-to-day basis.
Email marketing, digital space including social media and website. Events and exhibitions as well as continuous collation of merchandise and supporting of other teams within the group
Were you given much responsibility during your placement / internship?
I was given as much responsibility that i could show i could take on, leading me to being self taught on a centrally rolled out email marketing platform, sole creation and organisation of an assessment centre and numerous other tasks never normally give to an intern. I was treated like an executive.
Please rate how meaningful the work you were doing was
4/5
Skills Development
Have you learnt any new skills, or developed your existing skills?
- learnt how to work in a corporate environment
- learnt how to use an email marketing tool
- learnt how to use a website backend
- learnt how to organise attend and liaise with stakeholders to deliver successful events and exhibitions all customer facing
- learnt how to use an email marketing tool
- learnt how to use a website backend
- learnt how to organise attend and liaise with stakeholders to deliver successful events and exhibitions all customer facing
How would you rate the training provided during your experience?
3/5
How would you rate your development of industry-specific skills during the experience?
5/5
How would you rate your development of personal / soft skills during the experience?
4/5
Please rate how these skills have helped you in your career development
5/5
Support and Guidance
How much support and guidance did you receive during your placement / internship?
I had a manager who provided support and guidance throughout, with a regular 1-1. The surrounding team were always there to teach, support and be there if needed.
How would you rate the support and guidance from your line manager?
4/5
How would you rate the support and guidance from the wider team?
4/5
Company Culture
What was the company culture and general atmosphere like?
Wonderful culture, could be myself, at ease, free to take passions and creativity where i wanted. The culture that lacks in the heart of bmw is the bureaucracy, the amount of approval stages with everything you do, leading to a lot of wasted time.
How would you rate the inclusiveness of the culture?
4/5
How would you rate the social opportunities?
4/5
How would you rate the diversity initiatives?
4/5
How would you rate the charity, sustainability and corporate social responsibility (CSR) initiatives?
5/5
Overall Experience
To what extent did you enjoy your placement / internship?
I thoroughly enjoyed my placement, partly down to my team but also due to my proactiveness. It could be argued i did too much for an intern and the team requires greater capacity but that just meant the experience i gained was invaluable and treated more like a full time worker than an intern.
Please rate your level of enjoyment on your placement / internship
4/5
Please rate how your experience met your expectations
4/5
Future Career Prospects
Please rate the future employment prospects at BMW Group UK
3/5
Recommendations & Advice
Would you recommend BMW Group UK to a friend?
Yes
What advice would you give to others applying to BMW Group UK
Be proactive. The company will allow you to sit back and not do too much if you wanted it to be that way. The opportunities after are not the best, there is no graduation programme and the scheme to return far from guarantees a job even if you are an incredible prospect.
