Senior Growth Marketing Manager Review
at Pearson
Degree Apprenticeship
Marketing
Manchester
Review Submitted: May 2023
Overall Rating
4.8 /5
The Overall Rating is the average of all the ratings given in each category. We take those individual ratings and combine them into one final score!
5/5
-
Overview of Role
5/5
-
Skills Development
4.6/5
-
Structure and Support
Overview of Role
Please give an overview of your role and what this involves on a day-to-day basis:
5/5
I lead our growth marketing team to run campaigns that generate leads from target audiences for our products.
To what extent do you enjoy your programme?
5/5
It's been great! It's been a fantastic learning experience and allowed me to understand deeper technical subjects and also create projects that I can apply straight back into my role and team.
Skills Development
Have you learnt any new skills or developed existing skills?
5/5
Yes, I've learnt much more in depth knowledge about technical areas of digital marketing such as SEO and conversion rate optimisation. I feel like my confidence and communication skills are also continuing to improve.
Structure and Support
How well organised/structured is your programme?
5/5
From a Pearson perspective, it is well organised. All information is shared with relevant stakeholders and the apprenticeships team keep me updated on any developments I need to be aware of.
How much support do you receive from your employer?
5/5
A great deal of support! They really advocate the importance of off the job time and ensure line managers are aware of this and the requirement, but also the benefit to me and the business that my appretniceship brings.
How much support do you receive from your training provider when working towards your qualifications?
3/5
The support from the training provider and organisation could be better. It varies in quality too much from module to module with different lecturers.
How well do you feel that your qualification (through your training provider) helps you to perform better in your role?
5/5
A huge amount! Since starting my degree apprenticeship, I've been promoted three times and am now in a senior level role, with a global remit and leading a team that contributes to millions of dollars of revenue.
Are there extra-curricular activities to get involved in at your work? (For example, any social activities, sports teams, or even professional networking events.)
5/5
I am also an apprenticeship ambassador, which I recently started a couple of months ago and will support the business and employees with all things apprenticeships for the next two years.
Recommendations & Advice
Would you recommend Pearson to a friend?
Yes
Why?
Over the 9 years I have been with Pearson, I have grown and developed. That is mainly due to the incredible support and learning opportunities the company has allowed me to pursue, and in turn my career has greatly progressed with them also.
What tips or advice would you give to others applying to Pearson?
Explore all the different business units and what products and markets they work in. Once you have secured a role, be sure to make connections, network and understand different areas of the company, as it will enable you to build a long and successful career.
