Area Sales Coach Review
at Dixons Carphone
Higher Level Apprenticeship
Customer Service
Grays
Review Submitted: May 2021
Overall Rating
3.9 /5
The Overall Rating is the average of all the ratings given in each category. We take those individual ratings and combine them into one final score!
3.5/5
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Overview of Role
4/5
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Skills Development
3.4/5
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Structure and Support
Overview of Role
Please give an overview of your role and what this involves on a day-to-day basis:
3/5
My role is to facilitate the learning, coaching and embedding of sales processes and frameworks to colleagues within the business. Once the training has been completed we then work on embedding the behaviours within the team and provide any necessary coaching to ensure the colleague fully understands what is required.
To what extent do you enjoy your programme?
4/5
I really like the programme, it has opened my eyes to all the other aspects which need to be taken into consideration when coaching. Not just from a legislative point of view or policies and procedures but also how our unconscious bias can have an impact on our sessions which could make the colleagues experience less enjoyable.
Skills Development
Have you learnt any new skills or developed existing skills?
4/5
I have learned many new skills, from the start this was a new role, we had a 5 week induction programme where we learned the basics of coaching, body language, match and mirror and so on. Now with the apprenticeship we are learning more about motivational theories as well as the legislation we are required to follow.
Structure and Support
How well organised/structured is your programme?
3/5
This is quite hard to answer, I feel that on the face of it, it is very well structured, however due to the recent pandemic and a lot of things being changed last minute it feels like its a bit chaotic at times which has led me to falling slightly behind
How much support do you receive from your employer?
3/5
As a whole the business are very supportive. I have been working very closely with learning and development the past few months all of which are on similar schemes and can see the benefit of the apprenticeship. It has been hard to lock down diaries with my actual line manager for reviews
How much support do you receive from your training provider when working towards your qualifications?
4/5
My training facilitator [This section of the comment has been removed by a member of the Higherin Team because it did not meet our site terms and conditions] is always on hand to help me with any questions I may have. I have raised concerns over my functional skills I need to complete and she has offered me additional support in the form of a maths tutor to help get through the course and compete my apprenticeship
How well do you feel that your qualification (through your training provider) helps you to perform better in your role?
4/5
I feel that the training provided helps us to think deeper into what impact coaching can have on a colleague. Not just rom a performance point of view but from a psychological point of view. A good well planned session would have a positive impact where as a poorly planned and implemented one would have a negative effect
Are there extra-curricular activities to get involved in at your work? (For example, any social activities, sports teams, or even professional networking events.)
3/5
again this is difficult to answer due to the current restrictions as they are all done virtually now which can limit the personal experience. We do have roadshows with the suppliers and we also used to have conferences where we would all get to meet and socialise. Even regional meetings are now done virtually.
Recommendations & Advice
Would you recommend Dixons Carphone to a friend?
Yes
Why?
It is a market leader is what it does. Throughout the pandemic we have truly started to put the customer first which makes me feel proud. Also despite a lot of streamlining the flexibility in being able to work from home has been amazing especially in the current climate and have been really supporting their employees.
What tips or advice would you give to others applying to Dixons Carphone?
be prepared to work hard, but also be prepared to have your ideas listened too. Don't be afraid to question things or processes if you feel they could be done better for our customers or colleagues. They will support you in decisions or requests to upskill your self within the role in order to move on to different roles within the business so keep an open mind
