Buying and Merchandising Apprentice Review
at Amazon
Higher Level Apprenticeship
Merchandising
London
Review Submitted: April 2026
Overall Rating
4.5 /5
The Overall Rating is the average of all the ratings given in each category. We take those individual ratings and combine them into one final score!
4.5/5
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Overview of Role
5/5
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Skills Development
4.4/5
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Structure and Support
Overview of Role
Please give an overview of your role and what this involves on a day-to-day basis:
5/5
As a Buying and Merchandising Apprentice in the Jewellery and Watches department within Fashion, my day-to-day role looks like:
- owning Swarovski's marketing end-to-end, this includes keeping on top of deadlines for initiatives and requesting the appropriate assets from the vendor, I also created the full year 2026 marketing plan
- own the outbound marketing for all of Softlines, which includes creating push and email campaigns from scratch and later tracking their results to see if they performed above the benchmark
- owning Swarovski's marketing end-to-end, this includes keeping on top of deadlines for initiatives and requesting the appropriate assets from the vendor, I also created the full year 2026 marketing plan
- own the outbound marketing for all of Softlines, which includes creating push and email campaigns from scratch and later tracking their results to see if they performed above the benchmark
To what extent do you enjoy your programme?
4/5
I enjoy my Apprenticeship and think there is a great support network from my manager, buddies and team in general. It would be even better if the apprentice workshops linked to my day to day role more.
Skills Development
Have you learnt any new skills or developed existing skills?
5/5
I have leant so much, since day 1 at Amazon. The culture is very much that you are pushed to constantly learn new things. I have also definitely learnt how to act in a professional workplace and how to go about certain situations appropriately.
Structure and Support
How well organised/structured is your programme?
5/5
Well organised
How much support do you receive from your employer?
5/5
Lots, many people in my team are willing to help if needed
How much support do you receive from your training provider when working towards your qualifications?
5/5
I can schedule a call whenever I need support and have progress reviews to keep on top of things. It would be better if my work could be marked quicker rather than taking a couple of month but I think thats down to the training provider needing more support.
How well do you feel that your qualification (through your training provider) helps you to perform better in your role?
4/5
It gives me a lot of general knowledge around buying however could link better to my day-to-day role.
Are there extra-curricular activities to get involved in at your work? (For example, any social activities, sports teams, or even professional networking events.)
3/5
Occasionally my team has drinks socially but not very often. There was also a few apprentice networking events at the start of my apprenticeship.
Recommendations & Advice
Would you recommend Amazon to a friend?
Yes
Why?
Amazing company to start at and grow as its massive. There are so many roles you could go into after the apprenticeship so lots on offer
What tips or advice would you give to others applying to Amazon?
Keep notes from day one of things you learn/ acronyms and they will get referred to everyday and its easy to feel like you don't know what your team is talking about.
