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Higherin
Unilever

CI Data Analyst Apprentice, H&H, HDW Review

at Unilever

Higher Level Apprenticeship

Marketing, Data Analysis

London

Review Submitted: April 2025

Overall Rating

4.1 /5

The Overall Rating is the average of all the ratings given in each category. We take those individual ratings and combine them into one final score!

4/5 - Overview of Role
4/5 - Skills Development
4/5 - Structure and Support

Overview of Role

Please give an overview of your role and what this involves on a day-to-day basis:
4/5
In the marketing consumer insights team, my role involves supporting new innovations and exploring market opportunities. My main responsibilities are conducting market research, liaising with agencies, supporting new innovations, and identifying market opportunities. I analyse consumer behaviour, preferences, and trends through surveys, focus groups, and data analysis, providing insights for strategic decisions. I collaborate with marketing agencies, research firms, and partners to ensure project alignment with our goals, maintaining regular communication and quality review. Using market research insights, I offer data-driven recommendations to guide product development and marketing, ensuring our innovations meet consumer needs. By monitoring market dynamics and consumer trends, I identify areas for innovation, helping our team remain competitive and responsive to emerging demands.
To what extent do you enjoy your programme?
4/5
It's been an enriching experience professionally and socially with many opportunities to take part in programmes or join events that greatly interest me.

Skills Development

Have you learnt any new skills or developed existing skills?
4/5
I've developed my skills using spreadsheet tools, enhancing my ability to gather, interpret and present complex data. I've also begun exploring using python for data analysis.
Moreover, I've created comprehensive dashboards using Power BI, invaluable for visualising data and tracking key performance indicators. This has improved our team's ability to make informed decisions swiftly. Time management and project leadership are other areas where I've grown, enabling me to manage multiple projects efficiently and lead initiatives that drive innovation and market responsiveness.

Structure and Support

How well organised/structured is your programme?
3/5
The learning modules and outlines are well done. The role covers many aspects that help me apply my new skills daily. My only concern is that many modules provide an overall perspective without much detail, requiring independent research, which is challenging while working and studying simultaneously.
How much support do you receive from your employer?
4/5
My employer assists with time management, role- and future- related questions, and project topics. For technical inquiries, I mainly consult my apprenticeship cohort or coach.
How much support do you receive from your training provider when working towards your qualifications?
4/5
The help of the apprenticeship team community, the coach and cohort have been very valuable.
How well do you feel that your qualification (through your training provider) helps you to perform better in your role?
4/5
The technical skills gained have contributed greatly to my performance at work.
Are there extra-curricular activities to get involved in at your work? (For example, any social activities, sports teams, or even professional networking events.)
5/5
Yes, there have been many workshops, personal initiatives, and professional networking events at various venues.

Recommendations & Advice

Would you recommend Unilever to a friend?
Yes
Why?
It is an excellent place to begin a career and acquire experience in marketing while being part of a healthy corporate culture and a diverse and inclusive social environment.
What tips or advice would you give to others applying to Unilever?
Be courageous, confident, curious, and friendly. Highlight your unique skills, ask insightful questions, and build rapport. Showcase achievements and tailor your application to Unilever’s values. Engage with networks and prepare well for interviews to demonstrate your readiness to contribute meaningfully.
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