Digital Marketing apprentice Review

Item: Digital Marketing apprentice at Unilever
Rating: 3.5
Author: Anonymous

at Unilever

Degree Apprenticeship

Digital Marketing

Kingston upon Thames

Review Submitted: April 2025

Overall Rating

3.5 /5

The Overall Rating is the average of all the ratings given in each category. We take those individual ratings and combine them into one final score!

3/5 - Overview of Role

4/5 - Skills Development

3.6/5 - Structure and Support

Overview of Role

Please give an overview of your role and what this involves on a day-to-day basis:

3/5

I work in performance marketing and support with organic SEO to optimise brand.com performance paid SEO such as google shopping ads, retail media - creating assets for amazon and health & beauty retailer brand stores, and work with our AI copywriting tool.

To what extent do you enjoy your programme?

3/5

I have enjoyed the programme so far, and have had lots of opportunities to develop within the performance marketing space. However, I would like to progress further and be given more opportunities in other areas of digital marketing

Skills Development

Have you learnt any new skills or developed existing skills?

4/5

I have developed existing soft skills such as my communication skills, as I am able to effectively convey ideas and collaborate with team members, I have also developed my problem solving abilities as I have had to adress challenges and find quick solutions for some projects.

Structure and Support

How well organised/structured is your programme?

3/5

The programme is well organised with lots of opportunities and support for new apprentices. However I was slightly disappointed that my cohort didnt get to rotate teams after the 18 month point, therefore I felt I have lost the opportunity to network, try new areas of digital marketing.

How much support do you receive from your employer?

5/5

I receive lots of support from my employer, I have a weekly 1:1 catch up with my line manager, he is always there to support me if I face an issue in a project or I don't understand something. There are lots of upskilling workshops and opportunities

How much support do you receive from your training provider when working towards your qualifications?

3/5

I receive support from my training provider through quarterly 1:1 catch up with development providers within the university, support groups and online support sessions. However, I feel that sometimes the feedback on assignments isn't sufficient enough

How well do you feel that your qualification (through your training provider) helps you to perform better in your role?

3/5

I think the content at university helps me to understand more about my day to day roles and responsibilities

Are there extra-curricular activities to get involved in at your work? (For example, any social activities, sports teams, or even professional networking events.)

4/5

I have been involved in extra-curricular teams such as the community and wellbeing team. I have organised wellbeing events such as lunch and coaster painting for the future careers community

Recommendations & Advice

Would you recommend Unilever to a friend?

Yes

Why?

I would recommend Unilever to a friend as you have visibility over huge brand campaigns and technological developments which are shaping different markets. Their are also lots of amazing opportunities to get involved in.