Industry Marketing Intern Review

Here are some of the things I get to do :
- Assist in the research, planning and execution of ABM activities across our top clients through the creation of bespoke personalised content.
- Executing Deal Progression marketing activity including digital campaigns and events with my marketing peers with support from agencies
- Helping co-ordinate event planning activities such as managing the creative direction behind key events for our team such as Experience Makers London
-Working with the different marketing leaders across my team to onboard Adobe as strategic sponsors for Industry events and conferences.
- Utilising my creative skills to design our overall Industry Marketing Hub that houses all our marketing plans and event calendars
-Working with agencies to create content such as customer videos, designing merch etc

Yes, I was given a lot of autonomy to dictate how my role grew over the months. This directionally enabled me to identify the areas of Marketing that I was particularly interested in as a whole and also helped me manage the growth and skills acquisition process as I became more confident in my role.

I have developed the following skills :
- Budget management
- Marketing strategy and planning
- Content Creation using Adobe Express
- Relationship management across c-suite executives
- Enhanced my photo editing skills through photoshop
- Contract negotiation skills through event sponsorship
- Communication skills across different buying groups
- Pitching skills for different projects

We have access to intern allies , who are people in the business that can offer mentorship to us interns. We also have Adobe buddies which is a member of our team who takes us under their wing to guide us during our internship. Our managers also helped us a lot if we needed any sort of direction or guidance across any project

As our company has grown through lots of acquisitions, it is hard to identify a distinct culture but i can say that it is an environment where you can show up however confidently you would love to present yourself. Also as it has a hybrid working model you do have the flexibility of being in when necessary which provided a work/life balance.

I have grown a lot both professionally and personally which i am grateful for. I have most definitely identified that marketing is a career i would love to pursue. However, I have also noticed that i am more inclined to the creative bits of marketing rather than the data heavy side of it which i would not have been able to identify had i not done this placement. I do think we have the best internship programme.

Yes