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How to Ace Your Video Interview

Video interviews have become popular when it comes to applying for apprenticeships, internships, placements, or graduate schemes. They’re convenient for employers and give you the chance to interview from anywhere.

Here’s everything you need to know about video interviews and how you can get prepared the stress-free way.

What is a video interview, and how do they work?

A video interview happens via video software rather than in person. The questions you’re asked are no different from those asked in a face-to-face interview; the only difference is the format. There are two types:

Live video interviews

Live video interviews happen in real time using software like Zoom, Microsoft Teams or Google Meet. You and your interviewer will see each other in real-time and have a real conversation, just like a face-to-face interview.

Pre-recorded video interviews

These work differently. Instead of having a two-way conversation, you’ll answer a set of questions asked either by pre-recorded videos or text that appears on your screen. Some companies even use AI recruiters.

You then record your answers in a set amount of time. Your interviewer will then watch those back at a later date.

Don’t worry if you’re not that tech-savvy. Video platforms are super easy to use, and employers will always send a set of clear instructions beforehand.

Been invited to an online assessment centre? Click to link to read what to expect.


How should I prepare for a video interview?

Preparation is key to making sure you ace your video interview with confidence. Here’s what you need to make that happen.

Research the company

A good place to start is the company website. It’s good to know the basics, like when the company was founded, what they do and who they serve. Then take a deep dive. 

  • The company’s mission statement and business goals.

  • Their products, services and target audience.

  • The company’s values.

It’s worth checking out the company's social media pages to understand their culture. It’s also worth checking out their competition, too. If you’re not quite sure who that is, start with companies within that industry.

Doing your research shows an employer that you’re serious about them and the role.

Dress appropriately

Dress professionally and appropriately for the company you’re applying to. Interviewing for a finance role at a global bank? A smart shirt and bottoms work just fine. If you’re interviewing for a marketing start-up or agency, you might go for a smart-casual look. Whatever you wear, make sure you feel comfortable and confident; it’ll help.

Set up your space

Pick a quiet space that has good lighting. Make sure your camera is at eye level and that your head and shoulders are entirely within the camera's view.

Keep your background as neutral as possible and as distraction-free as you can. A plain wall works fine. You just want to make sure the focus can be on you at all times.

Always test your equipment beforehand. Make sure your camera, speakers, mic and internet all work. Fully charge your laptop or computer, too.

Look at the camera, not the screen

It’s tempting to look at the interviewer on your screen. But like in any interview, you need to maintain eye contact with your interviewer. So look at the camera, instead.

Loads of employers have noticed students using AI tools like ChatGPT to help them answer questions live during the interview. Don’t do this. You’ll distract yourself and the interviewer will notice. They’ll also notice that your answers sound wooden and it can really leave a bad impression. 

If you think you’ll be stuck during the interview, you can always jot down some notes beforehand to help you answer questions. Here’s what to include in those notes:

  • Your experience

  • Why you want the job

  • Any important company research.

It’s also important to be aware of sound. Microphones pick up everything, even background noise. So avoid ruffling any papers, fidgeting or tapping at your keyboard and mouse.

Keep a glass of water beside you. You might not use it, but it’s there if your mouth dries up (you’ll be doing a lot of talking).

Use the STAR method to answer questions

The STAR method is the best way to answer interview questions. It helps you to structure your answers so you don’t waffle or lose track. Here’s how it works:

  • Situation: Describe the context

  • Task: Explain what you had to do

  • Action: Detail what you did

  • Result: Share the outcome

Always remember to take your time when answering questions. If your video interview is with an interviewer, you can pause and think before you answer. If you’re answering pre-recorded questions, you’ll usually be able to re-record if you make any mistakes (you might get a re-do limit).

Prepare questions to ask

The interview will ask if you have any questions. Always make sure you’re prepared, as this is a great time to show your enthusiasm for the company. Some questions to ask can include:

  • What will a typical day in this role look like?

  • What opportunities does the company offer for growth and development?

  • How have you grown professionally since joining the company?

  • What’s your favourite part of working for the company?

If you’re looking for more inspiration, here are six job-landing interview questions you can ask.

Handle tech issues calmly

Tech is tech, and things happen. If your internet drops or you lose power, don’t lose your sh*t. Firstly, interviewers are human too, and they’ll completely understand.

If you have the interviewer’s details, drop them an email and let them know that you’ve run into some trouble. As soon as the issue’s fixed, rejoin, apologise and continue the interview.


Higherin’s Top Tips

  • Wait for the interviewer to end the call. You want to make sure that they’ve formally finished the interview. Leave too soon, and you might have missed something important.

  • Practice answering questions with friends and family. It’ll go a long way in building your confidence

  • Record yourself answering practice questions and check how you come across. It’s all about making sure you’re speaking clearly

  • Follow up. Always send a thank-you email within 24 hours of your interview. Keep it brief, let them know you’re thankful for their time and that you look forward to hearing from them. 

Interviews can be nerve-wracking, but the more you prep and the more you do, the better and more confident you’ll become.

If you need more help getting ready for your interviews, we have a whole toolkit! Inside, you’ll find the most-asked interview questions, dos and don’ts and dealing with AI.

Download Interview Toolkit

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