Press and Communications Apprentice Review

Item: Press and Communications Apprentice at BMW Group UK
Rating: 4.7
Author: Anonymous

at BMW Group UK

Placement (10 Months+)

PR and Communications

Farnborough

Review Submitted: April 2023

Overall Rating

4.7 /5

The Overall Rating is the average of all the ratings given in each category. We take those individual ratings and combine them into one final score!

5/5 - Overview of Role

4.5/5 - Skills Development

5/5 - Support and Guidance

4.5/5 - Company Culture

5/5 - Overall Experience

5/5 - Future Career Prospects

Overview of Role

Please give an overview of your role and what this involves on a day-to-day basis.

My role within the team is to support my colleagues on various projects. I mainly look after coverage reports, the historic fleet of cars and the MINI Plant Oxford Instagram page.

Were you given much responsibility during your placement / internship?

Yes, lots of responsibility. As I have gradually worked my way through, the responsibilities have increased. The team rely on me for specific tasks and this allows me to add meaning to my work. It doesn't feel like I'm the apprentice (in a positive way), but there is still a lot of access and support when I need to learn.

Please rate how meaningful the work you were doing was

5/5

Skills Development

Have you learnt any new skills, or developed your existing skills?

I have learnt many new skills within this role, mainly learning how to effectively communicate with colleague and journalists. This has helped me in maintaining a good relationship with media and with my team. I have also earnt effective time management and organisational skills. This is also combined with learning how to properly present both myself and my work, within a business environment.

How would you rate the training provided during your experience?

5/5

How would you rate your development of industry-specific skills during the experience?

5/5

How would you rate your development of personal / soft skills during the experience?

4/5

Please rate how these skills have helped you in your career development

4/5

Support and Guidance

How much support and guidance did you receive during your placement / internship?

Lots of guidance and support from my manager. She is key in giving me the confidence to complete my work with as much effort as I put in. It would be unfair for me to comment on the HR support as I have not needed to use it as much due to my manager being so supportive.